Business Intelligence for Midsize Businesses

Business intelligence is one of those phrases that everyone agrees is something all organizations, regardless of their size, should be doing.  After all, no organization would admit to doing business stupidity.  Nor, I presume, would any vendor admit to selling it.

But not everyone seems to agree on what the phrase means.  Personally, I have always defined business intelligence as the data analytics performed in support of making informed business decisions (i.e., for me, business intelligence = decision support).

Oftentimes, this analytics is performed on data integrated, cleansed, and consolidated into a repository (e.g., a data warehouse).  Other times, it’s performed on a single data set (e.g., a customer information file).  Either way, business decision makers interact with the analytical results via static reports, data visualizations, dynamic dashboards, and ad hoc querying and reporting tools.

But robust business intelligence and analytics solutions used to be perceived as something only implemented by big businesses, as evinced in the big price tags usually associated with them.  However, free and open source software, cloud computingmobile, social, and a variety of as-a-service technologies drove the consumerization of IT, driving down the costs of solutions, enabling small and midsize businesses to afford them.  Additionally, the open data movement lead to a wealth of free public data sets that can be incorporated into business intelligence and analytics solutions (examples can be found at

Lyndsay Wise, author of the insightful book Using Open Source Platforms for Business Intelligence (to listen to a podcast about the book, click here: OSBI on OCDQ Radio), recently blogged about business intelligence for small and midsize businesses.

Wise advised that “recent market changes have shifted the market in favor of small and midsize businesses.  Before this, most were limited by requirements for large infrastructures, high-cost licensing, and limited solution availability.  With this newly added flexibility and access to lower price points, business intelligence and analytics solutions are no longer out of reach.”


This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. I’ve been compensated to contribute to this program, but the opinions expressed in this post are my own and don’t necessarily represent IBM’s positions, strategies, or opinions.


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Open Source Business Intelligence

OCDQ Radio is a vendor-neutral podcast about data quality and its related disciplines, produced and hosted by Jim Harris.

During this episode, I discuss open source business intelligence (OSBI) with Lyndsay Wise, author of the insightful new book Using Open Source Platforms for Business Intelligence: Avoid Pitfalls and Maximize ROI.

Lyndsay Wise is the President and Founder of WiseAnalytics, an independent analyst firm and consultancy specializing in business intelligence for small and mid-sized organizations.  For more than ten years, Lyndsay Wise has assisted clients in business systems analysis, software selection, and implementation of enterprise applications.

Lyndsay Wise conducts regular research studies, consults, writes articles, and speaks about how to implement a successful business intelligence approach and improving the value of business intelligence within organizations.


Open Source Business Intelligence

Additional listening options:


Win a copy of the Book

Lyndsay Wise wants to give one OCDQ Radio listener a free copy of Using Open Source Platforms for Business Intelligence.


Here is how the book contest will work:

(1) Book Contest Question — Name one of the considerations for evaluating whether OSBI is the right choice for your organization that Lyndsay Wise discussed during this OCDQ Radio episode.


(2) Book Contest Deadline — By or before January 31, 2013, Email Jim Harris with your answer to the book contest question.


(3) Book Contest Winner — In February 2013, one winner will be randomly selected from the emails containing the answer to the contest question, and Lyndsay Wise will email the winner requesting a postal address for sending a free copy of the book.


Related Lyndsay Wise Articles

What You Need to Know about Open Source BI

Open Source BI Considerations and Implications

Do Self-Service and Open Source Co-Exist?

Everything Executives Need to Know about Open Source BI

The Importance of Data Management for Business People


Related OCDQ Radio Episodes

Clicking on the link will take you to the episode’s blog post:

  • Studying Data Quality — Guest Gordon Hamilton discusses the key concepts from recommended data quality books, including those which he has implemented in his career as a data quality practitioner.